Our integration sends the same data to Google Tag Manager as our GA4 integration so you get consistent, complete, and accurate data across both platforms.
We handle product views, add to carts, purchases, and upsells correctly so you always have accurate data in GTM.
We send all ecommerce and customer data you can get complete data across all your pixels.
If you use our GA4 integration with the GTM integration, you'll get the same data in both platforms so you don't have to worry about data discrepancies.
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